AI Marketing Tools For Digital Marketing

We are in a digital age where most of our processes are automated. It is bitter but true that even marketing is not out of this trend. Now, the question is, how to make your online presence survive? In this article, we will be talking about a few AI marketing tools...

Facebook Ad Campaign And iOS 14 Changes

Despite Apple’s ad-blocking software, the Conversions API will allow you to get very detailed reports of your customers’ purchase cycle. The Facebook Conversions API will help you continue to segment your campaigns correctly to maximize the budget...

B2B Google Ads Campaigns Tips

Fact: Today, 91% of B2B companies turn to search engines to find new lead. Although SEO always helps us achieve that visibility on page one, ads in Google Ads are an excellent idea to increase your organic presence, especially in highly competitive results. However,...

More Sales Through A Lead Nurturing Strategy

Have you ever heard of a lead nurturing strategy? If you are serious about your website visitors and want them to convert into leads (customers), then you need to adopt and implement a lead nurturing strategy correctly. Here is what our digital marketing experts have...

How To Optimize Your Marketing Funnel

Setting up a sales funnel that converts, you need to make sure that is it optimized. Previously, we learned about traditional sales funnels and digital sales funnels. In this article, we will talk about a few tips to optimize your marketing funnel. Keep it Simple When...