Search engine results are based on several factors, and content is one of them. Google’s position is determined by the quality of content produced rather than the quantity of content produced. If you are publishing the type of content that serves no purpose, you are just wasting your efforts. That’s why, BainsLabs suggests hiring an expert to advise you on topics, keywords, and content that can generate juice.
Localization of SERP
SERP stands for search engine results page. Before you aim at global competition, it is better to make your business popular locally. For this, it is important to create and publish content that can get you some website traffic from neighborhoods.
Images And Visual Content
Nowadays, almost every company is targeting the younger generation (between 20 and 30 years of age). And, they are more into pictures and visual presentation. Not all of them read blogs and articles. They prefer to see images, infographics, and other visual forms of content. Therefore, you should optimize the images on your website. Also, consider adding ALT tags seriously because Google (Lens) loves them.
E.A.T-Expertise Authority Trust
Being a digital marketing agency in Toronto, Canada, we can offer you the required assistance. Feel free to contact one of our digital marketing experts.