Fact: Today, 91% of B2B companies turn to search engines to find new lead.
Although SEO always helps us achieve that visibility on page one, ads in Google Ads are an excellent idea to increase your organic presence, especially in highly competitive results.
However, if you are tired of underperforming B2B Google Ads Campaigns, here are a few tips to impact the right audience and achieve the desired results.
Look For “Profitable” Keywords
- Look for amplified keywords to generate more traffic.
- Use some keyword planning tools to map keywords.
- Search for words with a reasonable average monthly search, then check their competitiveness and bid prices for each low-ranking and high-ranking keyword.
- We may have the perfect keyword, but if it's too expensive, our budget will plummet and we won't be able to sustain the campaign for long.
Take A Look At The Competition
Know When It’s Okay To Be Negative
Try Again And Again
Diversify Your Media, Personalize Your Audiences
Personalize Your Landing Page
Let The Quality of Customers Be Your Guide
Extract Insights From The Data
Being a digital marketing agency in Toronto, Canada, we can offer you the required assistance. Feel free to contact one of our digital marketing experts.