In our previous article, we learned about why big data is integrated into the eCommerce business. In this article, we will learn about the benefits, reasons, and challenges of integrating big data in an eCommerce business. To start with, let us first learn about the...
Believe it or not, whether an eCommerce store will be successful or not depends upon the quality of products and services that it has to offer. And, for this, nowadays, data-driven stores rely on data. Though even a small eCommerce store captures data (about products,...