The Relationship Between IoT And Big Data

Huge amounts of data can be completely useless unless processed to obtain valuable knowledge. Also, there are various challenges related to data collection, processing, and storage. No denial, there is a positive relationship between IoT and Big Data. As we have...

Big Data in Marketing – What, How, And Why?

Gone are those days, when marketing giants were used to relying on paper surveys or online surveys. Nowadays, survival depends upon how tough or advanced you are, as a business. The use of Big Data in marketing means going one step further in the search for the most...

Big Data Tools To Analyze Big Data

As we already know, the available data is almost infinite. This is the point where one needs to answer the following questions: What information is relevant, and what needs to be scrapped? What data do I need? Where do I find that data? Should you miss defining this...

Benefits of A Modern Data Architecture

The traditional data architectures that have dominated IT infrastructures in the past are no longer capable of supporting the enormous loads of today’s businesses. For this reason, we are going to detail the 3 most important advantages of modernizing data...