Growth Hacking And Growth Hacking Examples
To date, it is still difficult to give an exact definition because growth hacking is more of a “philosophy of action” relating to marketing. Let’s learn about growth hacking and a few success stories of growth hacking. Growth hacking is a marketing...
Matomo (formerly Piwik) Vs Google Analytics
Like the famous Google Analytics, Matomo allows you to collect data on the traffic of your website from the acquisition channels (organic, ads, social media channels) to the actions that users perform on the web pages. The particular aspect of Matomo is that, unlike...
Marketing Strategies And KPIs To Keep An Eye On
KPI stands for Key Performance Indicator or key performance indicator. This acronym indicates all the metrics concerning the progress of the various actions implemented according to the strategy adopted. When developing a social strategy the first question you need to...