The buyer persona is an integral part of marketing strategies and their success. A Buyer persona is a method to locate “your perfect customer,” that will buy your products or services. Defining buyer persona means analysing the different buyer profiles that can match...
When we talk about AI, the first thing that comes to mind is – a robot capable of doing things without human intervention. However, in most cases, one will see AI clubbed with human intervention i.e some of the backend tasks are assigned to AI, and the rest of...
For a business, overlooking the importance of a sales funnel could be as disastrous as blindly crossing a busy road. Undeniably, the results will be fatal, and you will have to pay for your extraordinary foolishness. In short, a digital marketing strategy without...
84% of digital marketing professionals and 83% of large advertisers use branded content regularly. Every brand, regardless of the industry or product with which it is associated, wants to become easily recognized by its ideal consumer, they want to have good brand...
Artificial intelligence in digital marketing is in trend. You can be out of sight if you are not a step ahead of your competitors. The primary goal of any market strategy is to create a customer experience that is completely satisfying, seamless, and secure. This can...
Undeniably, 75% of B2B products are sold online. And, a poor online presence can cause you a lot of money. Let’s learn about B2B eCommerce marketing strategies. After successfully building your online eCommerce store, the next challenge a business had to deal...
