


AI in The Construction Industry
When we talk about AI, the first thing that comes to mind is – a robot capable of doing things without human intervention. However, in most cases, one will see AI clubbed with human intervention i.e some of the backend tasks are assigned to AI, and the rest of...
Sales Funnel in Digital Marketing Strategy
For a business, overlooking the importance of a sales funnel could be as disastrous as blindly crossing a busy road. Undeniably, the results will be fatal, and you will have to pay for your extraordinary foolishness. In short, a digital marketing strategy without...
What is Brand Awareness in Digital Marketing
84% of digital marketing professionals and 83% of large advertisers use branded content regularly. Every brand, regardless of the industry or product with which it is associated, wants to become easily recognized by its ideal consumer, they want to have good brand...
Artificial Intelligence in Digital Marketing
Artificial intelligence in digital marketing is in trend. You can be out of sight if you are not a step ahead of your competitors. The primary goal of any market strategy is to create a customer experience that is completely satisfying, seamless, and secure. This can...