AI in The Construction Industry

AI in The Construction Industry

When we talk about AI, the first thing that comes to mind is – a robot capable of doing things without human intervention. However, in most cases, one will see AI clubbed with human intervention i.e some of the backend tasks are assigned to AI, and the rest of...
Sales Funnel in Digital Marketing Strategy

Sales Funnel in Digital Marketing Strategy

For a business, overlooking the importance of a sales funnel could be as disastrous as blindly crossing a busy road. Undeniably, the results will be fatal, and you will have to pay for your extraordinary foolishness. In short, a digital marketing strategy without...
What is Brand Awareness in Digital Marketing 

What is Brand Awareness in Digital Marketing 

84% of digital marketing professionals and 83% of large advertisers use branded content regularly. Every brand, regardless of the industry or product with which it is associated, wants to become easily recognized by its ideal consumer, they want to have good brand...
Artificial Intelligence in Digital Marketing

Artificial Intelligence in Digital Marketing

Artificial intelligence in digital marketing is in trend. You can be out of sight if you are not a step ahead of your competitors. The primary goal of any market strategy is to create a customer experience that is completely satisfying, seamless, and secure. This can...
B2B eCommerce Marketing Strategies

B2B eCommerce Marketing Strategies

Undeniably, 75% of B2B products are sold online. And, a poor online presence can cause you a lot of money. Let’s learn about B2B eCommerce marketing strategies. After successfully building your online eCommerce store, the next challenge a business had to deal...
Big Data in Marketing – What, How, And Why?

Big Data in Marketing – What, How, And Why?

Gone are those days, when marketing giants were used to relying on paper surveys or online surveys. Nowadays, survival depends upon how tough or advanced you are, as a business. The use of Big Data in marketing means going one step further in the search for the most...