Regardless of the marvelous growth in marketing areas, people still raise questions about the importance of growth marketing. Although in our last article we talked about a few growth hacking examples, we received numerous requests about answering a few very basic...
What’s the fun if you are running an eCommerce website and people are abandoning carts with items they thought of buying? Practically speaking, clear information, fast purchases, secure web, speed of the website, promotions, and the availability of different...
In general, tripwire means wire that triggers a trap or an explosive. However, when it comes to marketing, tripwire is a marketing strategy that is about triggering a series of dynamics to attract customers by tempting proposals. Let’s learn about the secrets of...
The real estate market is one of the biggest beneficiaries of digital transformation. The collaboration of technology and real estate has given rise to a phenomenon known as “PropTech.” In general, this term refers to companies seeking to add value to...
To date, it is still difficult to give an exact definition because growth hacking is more of a “philosophy of action” relating to marketing. Let’s learn about growth hacking and a few success stories of growth hacking. Growth hacking is a marketing...
Like the famous Google Analytics, Matomo allows you to collect data on the traffic of your website from the acquisition channels (organic, ads, social media channels) to the actions that users perform on the web pages. The particular aspect of Matomo is that, unlike...